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Abstract
This study aims to explore the moderating role of big data applications in the impact of enterprise service quality on financing service satisfaction.Through descriptive statistics, variable correlation analysis and regression analysis of sample enterprises, it is found that the reliability and responsiveness of enterprise service quality have significant positive effects on financing service satisfaction, which verifies that the improvement of enterprise service quality can effectively improve financing service satisfaction.At the same time, regression analysis with interaction term shows that big data application plays a positive role in the relationship between them.The research results enrich relevant theories and have significant implications...
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IntroductionIn today's big data era, the environment for corporate finance services has changed dramatically.With the rapid development of information technology, data has shown explosive growth, and massive amounts of data contain huge value.For enterprise financing services, the application of big data brings unprecedented opportunities and challenges.On the one hand, big data can help financial institutions more accurately assess the credit status, risk level and development potential of enterprises, thus optimizing the financing decision-making process and improving the efficiency and quality of financing services.On the other hand, it also makes enterprises face a more complex and changeable financing market environment, and...
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This paper studies the construction of green accounting system and its application effect evaluation under the background of "double-carbon" goal.Firstly, the paper reviews the research status of green accounting theory and "double-carbon" strategy of enterprises at home and abroad, defines the connotation and characteristics of green accounting system under the goal of "double-carbon," and then puts forward the construction path of green accounting system of enterprises, including green accounting system, management system and information disclosure system; At the same time, it has constructed an indicator system covering environmental performance, economic performance, social benefit and management efficiency, and conducted case empirical...
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... （IJWLTT）,2025,20（1）:1-15.[2]Yulu W ,Shenji G .Harmonizing the Digital Economy and Green Development: Challenges, Strategies and Pathways to Achieve the Double-Carbon Goal[J].Journal of Economics and Management Sciences,2024,7（3）:p56-p56.[3]Zhao R ,Mou Y ,Yu X .Analysis of the moderating effects of environmental regulations on green accounting information disclosure and financial performance of heavily polluting enterprises[J].Finance Research Letters,2025,72106493-106493.[4]Shaizy K ,Seema G .The interplay of sustainability, corporate green accounting and firm financial performance: a meta-analytical investigation[J].Sustainability Accounting, Management and Policy Journal,2024,15（5）:1038-1066.[5]Jing Z ,Huina L.Research on the Construction of Green Accounting System under the Goals of Carbon Peak and Carbon Neutrality in the Greater Bay Area（GBA）[J].Economic Society and Humanities,2024,1（8）:
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With the rapid development of digital economy and the wide application of social media, social media data has become an important resource in the digital economy era. Social media data provides new opportunities and challenges with the characteristics of large data volume, fast update speed, diverse types, high authenticity and timeliness for the development of digital economy. Social media data is of great value in insight into users' behavior preferences, mining hot social public opinions, and analyzing industry dynamics. Rational development and utilization of social media data is of great significance to assisting precision marketing, serving public governance decision-making, and...
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... products, improve services, and lead the healthy development of the industry. The big data report of social e-commerce released by Shenzhen Social E-commerce Industry Association, based on the platform data of TikTok, Kuaishou and Xiaohongshu, analyzes the development status, platform characteristics and category distribution of the social e-commerce industry, which provides useful inspiration for the strategic planning and business expansion of social e-commerce enterprises.3. Technology and methods of social media data analysis in the era of digital economy3.1Data collectionSocial media data collection is the basis and premise of data analysis. In the face of massive, heterogeneous and dynamically changing social media ...
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The rapid development of new-generation information technologies (such as cloud computing, big data, artificial intelligence, etc.) has profoundly promoted the digital transformation of national management, social development, and enterprise operations. Enterprise digital transformation is centered around data, prompting changes in organizational models, governance models, management processes, business models, etc., to achieve improvements in innovation, efficiency, quality, and cost. This paper aims to explore the impact of digitalization of tax collection and administration on enterprise financial management behaviors and propose strategies for enterprises to respond.
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IntroductionIn recent years, the rapid development of new-generation information technologies such as cloud computing, big data, artificial intelligence, the Internet of Things, virtual reality and blockchain has had a profound impact on modern society. It not only promotes the digital transformation of national management and social development, but also drives the digital and intelligent transformation of enterprises, becoming the main driving force for social transformation (Kraus, 2021)[1]. Enterprise digital transformation takes data as a key element, prompting changes in various aspects such as organizational model, governance model, management process, business model, operation model, business model, corporate culture and corporate leadership,...
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The rapid development of digital economy is reshaping the human resource management mode of enterprises, making it transform to the direction of data-driven, intelligent and efficient.Based on the background of digital economy, this paper discusses the innovation path of enterprise human resource management, analyzes the digital practice of current enterprises in recruitment, performance management, salary incentive, training system and so on, and reveals the concrete application and effect of different types of enterprises in the digital transformation of human resource management through case studies of Internet enterprises and manufacturing enterprises.The study found that digital technologies such as big data, artificial...
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... invest more digital resources in recruitment and performance management of human resource management, while manufacturing enterprises are more inclined to optimize production management and attendance management.This shows that enterprises in the digital human resource management, the need to combine the characteristics of the industry, to choose the most appropriate management model and Digital tools.No matter Internet enterprises or manufacturing enterprises, they can improve management efficiency through digital technology, realize intelligence and refinement of human resource management, so as to enhance the competitiveness of enterprises and promote the sustainable development of enterprises.ConclusionThe rapid development of digital economy is profoundly changing the mode ...
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With the deepening of digital transformation, artificial intelligence (AI) is increasingly used in customer relationship management (CRM). The purpose of this paper is to explore how AI can drive enterprises to achieve strategic advantages in the process of digital transformation by improving CRM efficiency, optimising customer experience, and enhancing customer loyalty. The application of AI in customer service, such as intelligent customer service and personalised recommendations, has significantly improved the responsiveness and accuracy of customer service. Through big data analysis, AI helps enterprises to deeply explore customer needs, provide personalised services and precise marketing strategies, and enhance customer satisfaction and...
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... way of customer service, sales and management. Against this backdrop, technologies such as Big Data and Artificial Intelligence (AI) have become key tools to drive enterprise innovation and enhance competitiveness. Digital transformation enables enterprises to make use of massive data for analysis and decision-making in the course of their operations, so as to more accurately grasp market demand, optimise resource allocation, and thus enhance efficiency and effectiveness. By implementing big data analysis, enterprises can not only accurately understand customer behaviour and needs, but also adjust marketing strategies in real time to improve customer experience and satisfaction. This transformation process has been ...
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This paper explores the theoretical potential of low-carbon economics and discusses the driving force of technological progress on the path of green and low-carbon development. It adopts an empirical model construction method system to analyze the influence mechanism and action mechanism of technological innovation on the green and low-carbon development model. This analysis screens the research objects based on relevant data indicators and conducts a detailed study using multiple regression analysis methods. The empirical research confirms that technological progress has a significant positive driving force for green and low-carbon development. The experimental results illustrate that the adoption of innovative technologies...
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... efficiency. Relying on big data and artificial intelligence technology, it can achieve precise energy management and optimized configuration, significantly improving the effectiveness of energy utilization. By sorting out and looking forward to the innovation achievements in the transportation technology field and the development track of the new energy vehicle industry, it has achieved a major breakthrough in the traditional transportation mode, implemented the green travel feedback of building a green transportation system. Technological innovation is the core support point for addressing climate change and the key core of the core driving force for economic sustainable development, and its promoting role in ...
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This article takes clothing manufacturing enterprises in Fujian Province as the research object, based on resource conservation theory and social exchange theory, constructs a correlation model between emotional intelligence, dedication, work life balance, and work performance, and explores the mechanism of happiness plan on employee performance improvement. Through questionnaire surveys and structural equation modeling analysis, it was found that emotional intelligence has a positive impact on job dedication and performance; The role of emotional intelligence in mediating job performance through the degree of dedication; Work life balance regulates the relationship between dedication and job performance, and has a positive moderating...
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IntroductionAs an important textile and clothing industry base in China, Fujian Province's clothing manufacturing enterprises are mainly labor-intensive, and employees face problems such as high-intensity work pace and low professional identity. Under the trend of "people-oriented" management, how to improve employee performance through happiness plans has become a focus of attention for enterprises. This article is based on the Conservation of Resources Theory and Social Exchange Theory to explore the impact mechanism of Emotional Intelligence (EI), Engagement, and Work Life Balance (WLB) on Job Performance (JP), providing theoretical support for optimizing human resource management in clothing manufacturing enterprises in Fujian...
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Under the guidance of the "double-carbon" target strategy, fiscal policy plays a key incentive role in promoting the high-quality development of green industry.Based on the panel data China 31 provinces (autonomous regions and municipalities) from the year of 2020 to 2024, the influence path of green fiscal expenditure and tax incentives on green industry value added and green patent output is tested through fixed effects.The results show that green fiscal expenditure has a significant positive role in promoting green economy and technological innovation, while green tax policy has limited incentive effect in some areas, even has marginal negative effect, which...
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This research is focused on key sustainable initiatives adopted by global fashion brands that are aligned with sustainable development goals. In addition, a systematic literature review (SLR) methodology is followed in this research. The data findings revealed that lack of customer awareness and lack of government support are key challenges faced by global fashion brands in integrating sustainable practices into their global operations.
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This study explores how multinational companies (MNEs) align sustainable business practices with Environmental, Social, and Governance (ESG) compliance to ensure long-term financial success. Through qualitative interviews with top executives of five MNCs, the research identifies some of the most important strategies that include carbon emissions reduction through renewable energy, diversity and inclusion initiatives, and governance reporting transparency. Findings indicate ESG adoption not only enhances profitability and resilience, as well as brand reputation and stakeholder trust, but also supports resilience and profitability. Despite challenges such as regulatory divergence and technological constraints, proactive change management and strategic innovation provide feasible options for ESG-aligned ...
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The globalization of business operations demands leaders capable of transforming cultural conflicts into innovation catalysts within multinational teams. While cultural diversity enhances innovation potential by 40%, it introduces operational inefficiencies (19–27% productivity loss). Addressing limitations in traditional conflict models—oversimplified cultural dynamics and Western-centric measurement biases—this study proposes a contingency framework integrating culturally intelligent leadership and digital tools to convert tensions into performance gains. Drawing on longitudinal data from 52 multinational projects (2019–2024) through NLP communication analysis, HR records, and patent correlations, we identify three intervention pathways: 1.Behavioral scaffolding via cultural buffer roles improves R&D efficiency by 31%. 2.Motorial priming using gamified ...
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With the severe challenge of global climate change and the proposal of the "two-carbon" goal, the economic benefits of zero-carbon industrial parks, as an important carrier to promote the green and low-carbon transformation in the industrial field, have attracted increasing attention. This paper aims to deeply analyze the economic benefits of the construction of zero-carbon industrial park, explore its internal value, implementation strategy and challenges, and provide reference for relevant policy formulation and enterprise practice. Through literature review, case analysis and other methods, this paper reveals the significant benefits of zero-carbon industrial park in promoting industrial upgrading, improving energy efficiency,...
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